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▌Research Report·September 3, 2026

Toro Co (TTC): Professional Demand Drives Earnings Recovery

Toro is showing improving execution, led by strong professional-market demand and margin expansion. Valuation and cyclicality keep the stock in Hold territory despite a credible earnings recovery.

Research ReportTTCIndustrialsTools & AccessoriesIndustrial
By TickerSpark·September 3, 2026·21 min read

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Toro Co (TTC): Professional Demand Drives Earnings Recovery
B
Overall
B
Balance Sheet
B+
Income
B+
Estimates
B
Valuation
TickerSpark AI RatingHold
▌Investment Summary
Toro Co (TTC) looks like a solid industrial name right now, earning an overall grade of B and a Hold. The company’s improving professional demand, margin expansion, and raised fiscal 2026 EPS outlook support the case, but our fair value is $100, which leaves limited upside from recent trading levels.

Thesis

Toro Co (TTC) is a high-quality industrial franchise with improving execution, strong professional-market demand, and a credible path to higher earnings. The investment thesis is constructive but disciplined: professional sales grew 9.1% in fiscal Q2 2026, adjusted operating margin reached 14.4%, and fiscal 2026 adjusted EPS guidance increased to $4.60-$4.65 after the company raised its outlook twice earlier in the year. Those facts support a medium-term recovery in earnings power.

The counterweight is valuation and cyclicality. TTC carries a trailing P/E of 28.6, net debt of $700M, and meaningful exposure to weather, consumer spending, construction activity, tariffs, and seasonal channel inventories. The latest cited market snapshot placed the stock in the mid-$90s, while the financial-data consensus target is $109.25. That leaves upside, but not enough margin for aggressive assumptions. The appropriate stance for a moderate-risk investor is Hold, with stronger interest below the $85 Buy level.

Company Overview

Founded in 1914 and headquartered in Bloomington, Minnesota, Toro designs, manufactures, markets, and sells equipment and solutions for turf maintenance, landscaping, irrigation, snow and ice management, underground construction, specialty construction, and residential yard care. The company employed 9,227 people and operated through the Professional and Residential segments in the fiscal 2025 investor presentation.

Toro's product portfolio includes Toro, Ditch Witch, Exmark, Spartan, BOSS, Ventrac, American Augers, Subsite, HammerHead, Radius, Perrot, Irritrol, Hayter, Lawn-Boy, and Unique Lighting Systems. The breadth matters because the company does not depend on a single mower category. It serves golf courses, landscape contractors, municipalities, utilities, construction contractors, agricultural users, equipment rental customers, and homeowners.

▌Common Questions

Frequently asked questions

+Is TTC stock a buy right now?
Toro is a Hold right now, not a Buy. Professional demand is improving and margins are expanding, but the stock’s valuation and cyclical exposure leave too little margin of safety at current levels.
+What is TTC's fair value?
Toro’s fair value is $100. That view reflects the report’s valuation framework, which places Hold at $100 and Buy at $85, while balancing stronger professional-segment growth and margin gains against a trailing P/E of 28.6 and ongoing cyclicality.
+Why does Toro get a Hold rating?
Toro earns a Hold because the business is improving, but the stock is not cheap enough to be compelling. Professional sales grew 9.1% in fiscal Q2 2026, adjusted operating margin reached 14.4%, and fiscal 2026 EPS guidance rose to $4.60-$4.65, yet the shares still trade with valuation risk and exposure to weather, tariffs, and inventory swings.
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The fiscal 2025 10-K described sales through more than 150 distributors worldwide, plus dealers, mass retailers, hardware retailers, rental centers, home centers, online channels, and direct-to-end-user channels. Toro sells in more than 125 countries. This channel structure gives the company reach across professional and residential markets, although it also makes field inventory and dealer financing important drivers of quarterly results.

Business Segment Deep Dive

Professional is the economic engine. The fiscal 2025 presentation showed Professional sales of $3.62B and a 19.4% segment earnings margin, compared with Residential sales of $860M and a 4.2% margin. Toro stated that Professional work runs at nearly twice the operating margin of Residential. That mix explains why growth in underground construction, golf, and landscape contracting has a larger earnings effect than an equivalent increase in lower-margin consumer equipment.

In fiscal Q2 2026, Professional sales reached $1.11B, up 9.1%, with segment earnings of $224M and a 20.3% margin. Growth was broad within the segment: golf and grounds delivered mid-single-digit growth, landscape contractor delivered high-single-digit growth, and underground and specialty construction delivered low-double-digit organic growth. Tornado contributed more than 2 percentage points to company sales growth.

Residential sales were $310M in fiscal Q2 2026, up 4.1% organically, while segment earnings were $30M and the margin improved to 9.8%. The improvement came from net price realization, productivity, and volume, partly offset by material, manufacturing, and freight costs. The business remains more sensitive to consumer confidence and inflation, but the margin recovery from the 4.2% fiscal 2025 level is significant.

The statutory product grouping shows Equipment Products and Services at $4.07B, or 90.2% of fiscal 2025 revenue, and Irrigation at $443M, or 9.8%. The mix gives Toro a hardware foundation while irrigation, parts, service, controls, and software add higher-value applications around the installed equipment base.

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Flagship Product Analysis

The JT21 horizontal directional drill is the clearest current product catalyst. Toro describes it as a compact drill designed for uptime, operator efficiency, job-site safety, long bores, and difficult terrain. Management said customer response has been strong and that the product is replacing an established market standard with smart features designed to help newer operators.

The JT21 connects with Orange Intel, Toro's fleet-management and job-site intelligence system. Orange Intel combines productivity tracking, maintenance management, uptime monitoring, security, and job-life-cycle data. This moves the product proposition beyond machine horsepower. A contractor buying a connected drill is buying a workflow tool tied to utilization and operating efficiency.

The JT120 addresses larger infrastructure work. Management described it as the largest drill in its category, with 120,000 pounds of pullback force, for power utilities, broadband, fiber projects, and river crossings. The company linked demand to the infrastructure required to supply data centers, including power, fiber, and water. That connection gives the underground portfolio exposure to infrastructure spending without making Toro a data-center hardware company.

Toro's golf portfolio also remains important. Greens mowers, fairway mowers, and contour rotary mowers supported fiscal Q2 growth, while the early-stage autonomous portfolio is designed to complement existing fleets and address labor efficiency. These products reinforce Toro's professional positioning, even though the company has not assigned a separate revenue figure to autonomous equipment.

Innovation & Competitive Advantage

Toro's advantage is layered rather than monopolistic. The company combines century-old brand recognition, professional dealer relationships, a broad installed base, product breadth, and specialized engineering. Its fiscal 2025 10-K identified product innovation, quality, reliability, pricing, customer service, warranty, brand reputation, distribution, shelf space, availability, and financing as central competitive factors.

The innovation pipeline centers on electrification, smart-connected products, autonomy, artificial intelligence, and manufacturing technology. Toro's 2026 technology forum featured collaborative robots, AI-enabled vision systems, machine learning for component verification, augmented reality for specifications, and autonomous vehicle navigation. These investments support both product differentiation and internal productivity.

Irrigation adds another layer to the moat. Toro sells controllers, sensors, valves, rotors, sprinkler bodies, nozzles, drip systems, and software. The RXC controller and Oasis software extend that offering into connected irrigation workflows. EPA WaterSense certifications across numerous controller families support Toro's water-efficiency positioning.

The strategic risk is execution complexity. A portfolio spanning mowers, drills, irrigation controls, snow equipment, and software creates cross-selling opportunities, but it also requires sustained research spending, dealer training, manufacturing discipline, and service support. Toro's 2026 productivity gains show progress, but the advantage remains a franchise moat built from many components rather than a single protected technology.

Operations & Supply Chain

Operational execution improved materially in fiscal Q2 2026. Adjusted operating margin rose to 14.4%, the highest level in 12 quarters, while Toro reduced field inventory. Professional inventory was described as healthy, with underground construction and golf largely normalized. Landscape contractor and Residential inventories were below desired levels because of elevated demand for zero-turn mowers.

The AMP productivity program is central to the margin story. Toro expects AMP to deliver $125M in run-rate savings by the end of fiscal 2026 through lean principles, Kaizen events, and continuous improvement. Facility closures, salaried-workforce reductions, divestitures of noncore businesses, and product-line exits have already contributed to margin expansion.

Toro is also investing in capacity. A new paint system at the Perry, Oklahoma facility is intended to improve efficiency and support underground-construction demand. Management reported good flow from its facilities and described changes involving Mexican manufacturing as normal distribution flow rather than a material disruption.

Working capital was a major positive. Fiscal Q2 free cash flow reached $266M, up $181M year over year, with free cash flow conversion of 125%. Fiscal year 2025 operating cash flow was $662M, capital expenditures were $83.7M, and free cash flow was $578M. Toro returned $471M to shareholders through dividends and repurchases in the first three quarters of fiscal 2026.

Market Analysis

Toro operates in several specialized markets rather than one uniform agricultural machinery market. External market research estimates global agricultural machinery at $151.55B in 2024, reaching $197.19B by 2029, while another estimate places the global farm-equipment market at $133.48B in 2026 and $181.67B by 2033. These estimates imply mid-single-digit growth for broad machinery.

The faster growth layer is precision technology. Precision farming was estimated at $16.61B in 2026 and $29.86B in 2031, a 12.45% compound annual growth rate. Guidance systems represented 37.45% of that market in 2025, while variable-rate technology and software were growing at low-double-digit rates. Toro's Orange Intel, Oasis software, connected irrigation, and autonomous equipment align with this higher-growth layer.

Toro's agricultural opportunity is narrower than that of Deere & Company, CNH Industrial, or AGCO. Its exposure centers on irrigation, micro-irrigation, greenhouse applications, turf, and specialty equipment rather than broad-acre tractors and combines. That specialization reduces direct exposure to row-crop equipment cycles while limiting the company's participation in the largest farm-machinery categories.

Demand drivers include labor shortages, farm consolidation, water scarcity, input-cost control, and government support for smart farming. The Asia-Pacific micro-irrigation systems market was estimated at $6.76B in 2025 and $11.43B by 2030. Toro's irrigation business is only one participant in that market, but the figures establish a meaningful structural opportunity around efficient water use.

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Customer Profile

Professional customers include golf courses, sports fields, municipalities, landscape contractors, utilities, broadband installers, construction contractors, rental fleets, and agricultural or greenhouse operators. These buyers typically evaluate uptime, total operating cost, dealer support, financing, safety, reliability, and labor productivity. The JT21 and JT120 address those criteria directly through drilling capacity, operator features, connectivity, and infrastructure use cases.

Homeowners account for about 33% of Toro's products when the Residential segment is included. The fiscal Q2 transcript described lower-end residential buyers as more cautious and more inclined to trade down, while homeowners purchasing professional-grade landscape products remained more resilient. That split favors Toro's higher-end professional products but leaves the Residential segment exposed to inflation and consumer confidence.

Channel partners remain central to the buying process. Toro sells through distributors, dealers, retailers, rental centers, home centers, online channels, and direct relationships. The fiscal 2026 inventory reset is important because earlier periods carried elevated field inventory. Management described the latest residential quarter as closer to normal, with strong sell-through and leaner channel inventories.

The customer base also creates aftermarket potential. Management said parts and service are important contributors to profitability and identified additional opportunity to increase parts as a percentage of Ditch Witch sales. That revenue stream gives Toro a way to deepen customer economics after the initial equipment sale.

Competitive Landscape

Competition varies by product line. In turf and landscape equipment, Toro competes with Deere, Textron's Jacobsen and Ransomes brands, Husqvarna, Scag, Kubota, Mahindra, and regional manufacturers. In irrigation, competitors include Hunter Industries, Rain Bird, Netafim, T-Systems, and other regional suppliers.

Toro's position is strongest in professional turf, irrigation-linked solutions, and underground construction. The company combines premium brands with more than 150 distributors and a dealer network that supports availability, service, financing, and customer retention. The business is more specialized than Deere, CNH Industrial, AGCO, and Kubota, which are more exposed to full-line agricultural machinery.

The competitive advantage is valuable but contestable. Product innovation, quality, price, promotions, shelf space, service, and warranty all influence purchasing decisions. Toro's breadth helps it compete across niches, but it does not eliminate pressure from specialist irrigation companies, lower-cost equipment makers, or larger machinery manufacturers with substantial dealer resources.

Connected products raise the quality of competition. Orange Intel and Oasis create opportunities to embed software and data into equipment relationships, while electrification and autonomy can improve labor economics. Toro's ability to turn those products into recurring revenue and higher customer retention will determine whether the technology investment produces a durable margin advantage.

Macro & Geopolitical Landscape

Tariffs are the clearest near-term geopolitical issue. Management estimated $120M of gross fiscal 2026 tariff expense and approximately $20M of refunds during the fiscal year. The refund offsets the $20M increase in tariff expense in the updated outlook, leaving the expected fiscal 2026 net effect negligible. Management also described the $120M figure as a higher run-rate assumption going forward, which keeps sourcing and manufacturing actions important.

Inflation remains a direct earnings variable. Toro's fiscal Q2 guidance bridge included approximately $0.16 of material and fuel inflation pressure, offset by approximately $0.16 from planned productivity and pricing actions. The company also cited a 21.7% adjusted tax rate in the quarter, 300 basis points higher year over year because of geographic earnings mix.

Weather creates both risk and offset. Drought conditions can reduce residential and landscape demand, while dry conditions can support golf rounds and reduce job-site disruption for specialty construction. Management said golf rounds were tracking 5% above the prior year, which itself was a record year. Snow conditions also influence contractor health and equipment replacement cycles.

Longer-term macro support comes from infrastructure and water efficiency. Management tied underground demand to power, fiber, and water infrastructure around data centers, while external industry research connects irrigation adoption to labor pressure, rising input costs, water efficiency, and government support for smart farming.

Balance Sheet Health

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Net debt of $700M and a cyclical demand base make Toro’s balance sheet solid but not especially flexible if weather, tariffs, or inventory swings turn against it.

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Income Statement Strength

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Professional sales rose 9.1% in fiscal Q2 2026 and adjusted operating margin reached 14.4%, showing the earnings engine is still improving.

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Estimates Outlook

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Fiscal 2026 adjusted EPS guidance was raised to $4.60-$4.65 after two earlier increases, signaling management sees the recovery continuing.

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Valuation Assessment

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A trailing P/E of 28.6 and a mid-$90s share price leave Toro with upside, but not enough to justify an aggressive Buy.

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Target Prices & Recommendation

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The report’s framework points to Hold at $100, with stronger interest only if the stock pulls back toward the $85 Buy level.

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Closing

Toro has moved from repair to recovery. Fiscal 2026 results show 8%-plus quarterly sales growth, better Professional demand, stronger Residential margins, higher operating leverage, and a third increase to full-year guidance. AMP savings, working-capital gains, connected products, and underground infrastructure demand provide several independent supports for earnings.

The stock is not a bargain at a 28.6 trailing P/E, especially with net debt and a forecast that levels off after fiscal 2029. Yet the forward P/E of 17.0, reported free cash flow yield of 8.0%, professional margin above 20% in fiscal Q2, and $471M returned to shareholders show why the franchise commands respect.

The balanced conclusion is Hold, with the $100 fair value estimate as the central anchor. Prices near $85 would improve the risk-reward profile materially, while prices above $110 would require a stronger earnings trajectory than the current estimates provide. Toro remains a durable operator, but the best returns will come from buying that durability at a better entry price.

+What is driving Toro's earnings growth?
The main driver is the Professional segment, which is Toro’s higher-margin engine. In fiscal Q2 2026, Professional sales were $1.11B, up 9.1%, with a 20.3% segment margin, while growth in underground construction, golf, and landscape contracting helped lift overall earnings power.
+What are the biggest risks for TTC stock?
The biggest risks are cyclicality and valuation. Toro is exposed to weather, consumer spending, construction activity, tariffs, and seasonal channel inventories, and the stock’s trailing P/E of 28.6 leaves less room for disappointment if demand softens.
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