The9 Limited
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About the company
The9 Limited, an internet enterprise established in 1999 and based in Shanghai, People's Republic of China, conducts its operations through its various subsidiaries. The company's core activities encompass digital currency mining and the oversight of NFTSTAR, its dedicated non-fungible token (NFT) trading and community platform. NFTSTAR facilitates user engagement by enabling the purchase, exchange, and interaction with various digital assets.
- CEO
- Kwok Lai
- IPO
- 2004
- Employees
- 44
- HQ
- Shanghai, SH, CN
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- Market Cap
- $52.83M
- P/E
- 1.57
- Fwd P/E
- 0.09
- PEG
- 0.02
- P/S
- 5.57
- P/B
- 0.40
- EV/EBITDA
- -3.16
- Div Yield
- 0.00%
- Gross Margin
- 12.41%
- Op Margin
- -590.15%
- Net Margin
- 69.06%
- ROE
- 9.98%
- ROIC
- -42.72%
Latest fiscal year · YoY change
- Revenue
- $107.90M-4.8%
- Gross Profit
- $1.81M+211.2%
- Op Income
- $-247,756,000
- Net Income
- $-402,446,000-440.5%
- EPS
- $-51.00-225.0%
- OCF Growth
- +30.1%
- FCF Growth
- +48.1%
- 52W High
- $11.45
- 52W Low
- $3.12
- 50D MA
- $4.21
- 200D MA
- $5.21
- Beta
- 2.02
- RSI (14)
- 40
- Avg Volume
- 228.95K
Earnings call summaries
Pick a quarter — each call distilled into takeaways, results, and a bull vs bear read.
The9 reported strong quarterly profitability driven by token fair value gains while pushing The9bit as its core AI-gaming platform and highlighting early user and partnership traction.· August 24, 2026
- Net income was $32 million, up more than 39% from the previous quarter, and first-half net income reached $55 million, the strongest half-year since the 2004 IPO.
- Management said the profit was driven primarily by fair value recognition of 9BIT tokens received under its cooperation with 9BIT Foundation.
- The9bit surpassed 8 million registered users and has generated more than 110,000 games since launch in August 2025.
- The company said most current games are casual and ad-based, but in-game purchase mid-core support should arrive within one to two months.
- Management expects stronger The9bit revenue growth in the second half of the year and said NYB’s pending listing could become a meaningful investment-income contributor.
The company reported net income of $32 million in the quarter, up more than 39% sequentially, and $55 million in net income for the first half of 2026, which management said was the strongest half-year net income since its 2004 IPO. Management said the increase was driven primarily by the fair value recognition of 9BIT tokens received under its cooperation with 9BIT Foundation. It also said the daily trading volume of 9BIT tokens on exchanges is around $10 million. On the operating side, The9bit surpassed 8 million registered users and has generated more than 110,000 games since launch in August 2025. Looking ahead, management expects The9bit to support in-game purchase mid-core games within one to two months and said it expects strong revenue growth in the second half of this year. No revenue, EPS, or gross margin figures were provided in the transcript.
George Lai framed the quarter as a strategic repositioning toward an AI-native gaming platform, arguing that The9’s long experience in gaming plus its crypto and digital asset background create a differentiated base for The9bit. He emphasized an AI-assisted UGC model where creators can build games more easily, with the token economy aligning creators, players, and contributors. His tone was upbeat and confident, especially around The9bit’s long-term potential and the possibility that AI-assisted UGC can disrupt traditional game development.
No formal CFO remarks were provided in the transcript. Financial commentary came from management, who highlighted $32 million in quarterly net income, $55 million in first-half net income, and the fact that the profit increase was mainly tied to fair value recognition of 9BIT tokens. Management also noted that The9bit’s revenue base is still small because most games are casual and ad-supported, but said mid-core in-game purchase support should be added within one to two months, which they expect to improve revenue growth in the second half.
Analyst questions focused on the rationale for The9’s repositioning, how The9bit’s token is earned and used, why Southeast Asia was the first market, what differentiates the platform technically, and the timeline/value impact of NYB’s proposed listing. Management said The9bit is built on multiple foundation models and differentiates through an AI-native production system that orchestrates game creation, editing, and iteration end to end, with learning effects from each project. On NYB, George Lai said NASDAQ approval is still needed but should come soon, and reiterated that The9 expects to hold about 15%-16% of the combined company and could see significant investment income if RFAI’s share price remains around current levels. When asked about leadership concerns around The9bit’s CEO, Nora Lam declined to address the issue in detail on the call and suggested the investor reach out directly.
The bull case from this call is that The9bit is showing early scale, with more than 8 million registered users, 110,000+ games created, and 41 brand partners plus 127 more in the pipeline. Management also pointed to near-term product expansion into mid-core in-game purchases and said the platform should see stronger revenue growth in the second half of the year.
The main risks are that current revenue is still small and the quarter’s profit was driven largely by token fair value recognition rather than operating sales. Management also acknowledged that expansion beyond Southeast Asia will require adaptation because the U.S. and Europe are more competitive and have higher customer acquisition costs, and an analyst raised concerns about leadership reputation that management did not directly resolve on the call.
AI summary of the company's earnings call · Paraphrased · Not investment advice
- Free Float
- 60.1%
- Shares Outstanding
- 15.23M
- Float Shares
- 3.07M
of shares held by institutions
1 13F filers
Recent insider transactions
Who's buying, who's selling, and how much.
| Date | Insider | Type | Shares |
|---|---|---|---|
| Jul 27, 26 | Ji Wei | other | 0 |
| Jul 27, 26 | Ji Wei | other | 0 |
| Jul 27, 26 | Ji Wei | other | 0 |
| Jul 27, 26 | Ji Wei | other | 0 |
| Mar 17, 26 | Zhu Jun | other | 0 |
| Mar 17, 26 | Zhu Jun | other | 0 |
| Mar 17, 26 | Zhu Jun | other | 0 |
| Mar 17, 26 | Zhu Jun | other | 0 |
| Mar 17, 26 | Zhu Jun | other | 0 |
| Mar 17, 26 | Zhu Jun | other | 0 |
A “Sell” may be a pre-scheduled 10b5-1 plan sale rather than a discretionary decision — read insider selling with that in mind.
Our NCTY coverage
Recent articles, reports, and earnings notes.
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Generate NCTY report →The9's AI-Developed Mobile Game "The Greed of Man" Reaches No. 1 on Hong Kong App Store and Google Play Simulation Games Charts
prnewswire.com · Sep 28
The9 Q2 Earnings Call Highlights
marketbeat.com · Aug 24
The9 Reports US$32 Million Net Income for Second Quarter of 2026, Up Over 39% Sequentially
prnewswire.com · Aug 24
The9's Investee Nanyang Biologics (NYB) Advancing toward Nasdaq Listing after RFAI Cleared Vote at Shareholders Extraordinary General Meeting
gurufocus.com · Aug 21
The9's Investee Nanyang Biologics (NYB) Advancing toward Nasdaq Listing after RFAI Cleared Vote at Shareholders Extraordinary General Meeting
prnewswire.com · Aug 21
The9 Limited to Report Second Quarter 2026 Results on August 24, 2026
prnewswire.com · Aug 17
The9 Investee Nanyang Biologics (NYB) Advancing Planned Nasdaq Listing for the US$1.5 Billion Business Combination
prnewswire.com · Aug 11
The9 Expands Brand Partnership Network Across Southeast Asia
prnewswire.com · Aug 6
Headlines from third-party outlets — TickerSpark isn't affiliated with these sources.