Yum! Brands, Inc.
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Range $168 – $185
Price Chart
About the company
YUM! Brands, Inc. (YUM) is a leading global quick-service restaurant enterprise that focuses on the creation, management, and franchising of its restaurant concepts internationally.
- CEO
- Christopher Lee Turner
- IPO
- 1997
- Employees
- 49,000
- HQ
- Louisville, KY, US
AI snapshot
Six angles, distilled from the data.
The stock is still in a medium-term consolidation after a strong run, but it sits below both the 50-day and 200-day moving averages. It is trading in the upper half of its 52-week range, which keeps the longer-term trend constructive even as momentum has cooled from earlier highs.
Street sentiment is cautious-to-neutral: consensus is Hold, with 19 Buy, 29 Hold, and 3 Sell ratings. The average target is 177.83, above the current share price, while recent actions have mostly been reiterations and small target trims or lifts rather than a broad rating shift.
Yum has a workable earnings track record, beating in 5 of the last 8 quarters, including the latest two reports. Analysts still model EPS easing to 7.43 next year from 7.95 TTM, so shareholders should watch whether same-store strength and margin discipline can offset a softer profit trajectory.
Recent insider activity leans to net selling, with no discretionary buying in the period. Most of the volume is tied to automatic award, return, or exempt transactions, but the open-market sales from the CEO, Pizza Hut CEO, and a senior vice president point to a cautious insider tone.
Profitability remains solid, with a 32.2% operating margin, 25.4% net margin, and 45.3% gross margin. Growth is still healthy at 12.3% revenue growth and 131.6% earnings growth year over year, while free cash flow of $2.381 billion and a 5.91% FCF yield support the model.
Yum’s franchise-heavy model supports stronger margins than many restaurant peers, and its scale across KFC, Taco Bell, Pizza Hut, and Habit gives it a diversified growth base. Valuation is not cheap, at 24.38 times earnings, but it still sits below the consensus target range implied by analysts.
Similar companies
Peers in the same neighborhood.
- Market Cap
- $42.61B
- P/E
- 19.30
- Fwd P/E
- 23.25
- PEG
- 0.34
- P/S
- 4.89
- P/B
- -6.03
- EV/EBITDA
- 18.80
- Div Yield
- 1.89%
- Gross Margin
- 45.80%
- Op Margin
- 30.99%
- Net Margin
- 25.42%
- ROE
- -30.35%
- ROIC
- 37.53%
Latest fiscal year · YoY change
- Revenue
- $8.21B+8.8%
- Gross Profit
- $3.79B+5.8%
- Op Income
- $2.53B
- Net Income
- $1.56B+4.9%
- EPS
- $5.59+5.9%
- OCF Growth
- +19.0%
- FCF Growth
- +14.5%
- 52W High
- $170.14
- 52W Low
- $137.33
- 50D MA
- $153.31
- 200D MA
- $154.34
- Beta
- 0.55
- RSI (14)
- 54
- Avg Volume
- 2.49M
Earnings call summaries
Pick a quarter — each call distilled into takeaways, results, and a bull vs bear read.
Yum! said Q2 was solid overall, with strong KFC and Taco Bell performance, while Taco Bell U.S. is managing a temporary sales hit from an industry-wide food-safety issue.· July 30, 2026
- Ex-Pizza Hut, system sales grew 7%, unit growth was 6% and same-store sales growth was 4%.
- Digital remained a major strength: ex-Pizza Hut digital sales approached $9 billion and digital mix reached 61%; first-half digital sales ex-Pizza Hut exceeded $17 billion, up 25% year over year.
- KFC continued to lead growth with 6% system sales growth, 7% unit growth and 2% same-store sales growth; management said KFC should deliver its best development year ever.
- Taco Bell Q2 same-store sales grew 7% and digital mix reached 47%, but Q3 trends were hurt by a temporary, industry-wide food-safety issue; quarter-to-date U.S. same-store sales through July 27 were negative 2%.
- Yum! agreed to sell Pizza Hut for $2.7 billion in aggregate, with up to an additional $75 million earnout, and expects the deals to close in August.
Excluding Pizza Hut, Yum! reported 7% system sales growth, driven by 6% unit growth and 4% same-store sales growth. Digital sales approached $9 billion and digital mix reached 61% ex-Pizza Hut; first-half digital sales ex-Pizza Hut exceeded $17 billion, up 25% year over year. Core operating profit grew 8%, even with a 3 percentage point drag from quarterly phasing of 2026 refranchising gains and Habit store closure costs. Taco Bell U.S. restaurant-level margin was 26.2%, up 170 basis points year over year. Yum!’s ex special G&A was $223 million, up 2% year over year. Excluding Pizza Hut, Yum! opened 720 stores in the quarter. For guidance, management said Taco Bell U.S. same-store sales quarter-to-date through July 27 were negative 2%, and third-quarter equity store-level margins are expected to be 19% to 21%. Yum! expects the Pizza Hut transactions to close in August, with anticipated net proceeds of $2.3 billion; a portion is expected to pay down revolver borrowings and most of the remainder to fund share repurchases, subject to market conditions. Management also said the 1.7% G&A as a percentage of system sales remains relevant and that it expects continued operating leverage over time.
Chris Turner emphasized food safety and consumer trust first, saying Yum! is acting quickly and transparently on the U.S. industry issue affecting Taco Bell. He framed the Pizza Hut sale as making both Pizza Hut and Yum! stronger, and said Yum! is entering its next chapter as a more focused company with a long runway in development, category expansion and digital growth. His tone was confident but measured: he described KFC and Taco Bell as strong businesses with clear strategic priorities under the Raise the B.A.R. plan, and said Taco Bell’s sales impact should be temporary.
Ranjith Roy walked through the financials with specific figures: 7% system sales growth ex-Pizza Hut, 4% same-store sales growth, $223 million of ex special G&A up 2%, and 8% core operating profit growth despite a 3 percentage point drag from refranchising phasing and Habit closure costs. He highlighted Taco Bell U.S. restaurant margins of 26.2%, up 170 basis points, and said Q3 Taco Bell equity store margins should be 19% to 21% because of lower sales, promotional investment and a heavier impacted store mix. On capital allocation, he said Yum! repurchased about $670 million of shares in the first half and expects to use part of the $2.3 billion in net Pizza Hut proceeds to pay down the revolver, with most of the rest earmarked for buybacks.
Analysts pressed on Taco Bell’s recovery, asking how severe the recent sales hit has been and whether the issue is unique. Management said the peak impact was on July 18, that sales have steadily improved since then, and that the last four days of trends were well within a 20% decline range, with Taco Bell’s social sentiment returning to pre-issue positivity and transactions improving on recent Tuesday drops. Questions also focused on KFC’s long-term growth and the scope of its global reset; management said the brand modernization, tenders, sauces, beverage rollouts and improved unit economics are global priorities, with the U.K. as a lead market and the changes rolling out over time across 150 countries. On G&A, management said the 1.7% of system sales target still stands after Pizza Hut and that AI may help efficiency, but the bigger focus is how to redeploy resources to support growth and capabilities.
The positive case from the call is that Yum!’s core businesses are still growing well: KFC had strong unit growth, Taco Bell kept outperforming the QSR category before the temporary disruption, and digital is scaling across the system. Management sounded confident that Taco Bell’s sales dip is temporary, pointing to improving trends, strong fan engagement and momentum from promotions and innovation. The Pizza Hut sale also sharpens the portfolio and may support capital returns and a more focused operating model.
The main risk is Taco Bell U.S., where an industry-wide food-safety issue already pushed quarter-to-date same-store sales to negative 2% and is pressuring third-quarter margins. Management also acknowledged that KFC’s same-store sales are good but not yet where they want them, and that the brand modernization will take time across 150 countries. Pizza Hut transition services and the unwinding of shared services also create some near-term execution work as the company adjusts to a post-sale structure.
AI summary of the company's earnings call · Paraphrased · Not investment advice
- Free Float
- 99.9%
- Shares Outstanding
- 275.62M
- Float Shares
- 275.21M
of shares held by institutions
1,473 13F filers
Buy/sell ratio 0.23. Sells can include pre-scheduled 10b5-1 plan sales, not just discretionary selling.
Congressional trading
Senate and House stock disclosures for YUM, newest first.
| Member | Type | Traded | |
|---|---|---|---|
| Ro KhannaHouse · CA17 | Sell | Jul 7, 26 | Filing → |
| Ro KhannaHouse · CA17 | Buy | Apr 13, 26 | Filing → |
| Ro KhannaHouse · CA17 | Sell | Jan 29, 26 | Filing → |
| Ro KhannaHouse · CA17 | Buy | Sep 5, 25 | Filing → |
| Lisa McClainHouse · MI09 | Buy | Jun 24, 25 | Filing → |
| Gilbert CisnerosHouse · CA31 | Sell | May 30, 25 | Filing → |
| Gilbert CisnerosHouse · CA31 | Sell | May 30, 25 | Filing → |
| Rob BresnahanHouse · PA08 | Sell | May 15, 25 | Filing → |
| James E Hon BanksSenate · IN | Sell | Feb 18, 25 | Filing → |
| James E Hon BanksHouse · IN03 | Buy | Aug 8, 24 | Filing → |
| Ro KhannaHouse · CA17 | Buy | Jan 10, 24 | Filing → |
| Ro KhannaHouse · CA17 | Buy | Oct 10, 23 | Filing → |
| Ro KhannaHouse · CA17 | Sell | Oct 2, 23 | Filing → |
| Pete RickettsSenate · NE | Sell | Sep 21, 23 | Filing → |
Source: public STOCK Act disclosures. Filed weeks after the trade — a lagging signal, not a real-time one.
Top institutional holders
Largest 13F positions, with quarter-over-quarter change.
| Holder | Shares | Δ Quarter |
|---|---|---|
| Vanguard Group Inc | 35.10M | ▼ 144.00K |
| Blackrock, Inc. | 26.19M | ▼ 245.74K |
| Jpmorgan Chase & Co | 20.02M | ▲ 646.74K |
| Vanguard Capital Management LLC | 18.00M | ▲ 18.00M |
| Capital International Investors | 16.96M | ▲ 135.27K |
| State Street Corp | 13.19M | ▲ 200.85K |
| T. Rowe Price Investment Management, Inc. | 9.88M | ▼ 5.49M |
| Geode Capital Management, LLC | 8.37M | ▲ 43.38K |
| Norges Bank | 5.02M | ▲ 5.02M |
| Morgan Stanley | 4.21M | ▼ 265.51K |
| Invesco Ltd. | 4.04M | ▼ 147.74K |
| Bank Of America Corp | 3.80M | ▲ 15.71K |
Held by 1,744 ETFs
Biggest fund positions in YUM by dollar value.
Recent insider transactions
Who's buying, who's selling, and how much.
| Date | Insider | Type | Shares |
|---|---|---|---|
| Aug 3, 26 | Russell David Eric | other | 23,163 |
| Aug 3, 26 | Russell David Eric | sell | 15,202 |
| Aug 3, 26 | Russell David Eric | sell | 7,961 |
| Aug 3, 26 | Russell David Eric | other | 23,163 |
| Aug 3, 26 | Mezvinsky Scott | other | 483 |
| Aug 3, 26 | Mezvinsky Scott | other | 483 |
| Aug 3, 26 | Mezvinsky Scott | sell | 215 |
| Aug 3, 26 | Mezvinsky Scott | sell | 268 |
| Aug 3, 26 | Turner Christopher Lee | sell | 261 |
| Jul 1, 26 | Mezvinsky Scott | other | 483 |
A “Sell” may be a pre-scheduled 10b5-1 plan sale rather than a discretionary decision — read insider selling with that in mind.
Our YUM coverage
Recent articles, reports, and earnings notes.

Yum! Brands (YUM): Taco Bell and KFC Drive Growth
Yum! Brands earns a Buy on strong Taco Bell and KFC momentum, a mostly franchised model, and rising digital penetration. Debt and competitive pressure keep the risk profile moderate, but operating growth supports the case.

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Want a deeper read on YUM?
Generate a full analyst-grade report — bull/bear case, price targets, valuation depth, and a complete financial breakdown.
INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Yum! Brands, Inc. - YUM
prnewswire.com · Aug 13
'Nobody wants it': Lettuce prices see record-setting plunge as cyclospora spooks consumers
cnbc.com · Aug 12
INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Yum! Brands, Inc. - YUM
globenewswire.com · Aug 11
Parasite Outbreak Fears Crush Restaurant Sales Weeks After RFK Jr. Said It Was "Under Control"
247wallst.com · Aug 9
YUM Investors Have Opportunity to Join Yum! Brands, Inc. Fraud Investigation with SBS Law
gurufocus.com · Aug 8
YUM Investors Have Opportunity to Join Yum! Brands, Inc. Fraud Investigation with SBS Law
businesswire.com · Aug 8
Cyclospora fears lead consumers to lose their appetite for salads
cnbc.com · Aug 8
Yum! Brands Completes Sale of Pizza Hut China to Yum China Holdings
businesswire.com · Aug 7
Headlines from third-party outlets — TickerSpark isn't affiliated with these sources.
AI analysis · Last refreshed August 6, 2026 · Live quote · Not investment advice