The Gap, Inc.
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Range $26 – $40
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About the company
The Gap, Inc. functions as a prominent global apparel and accessories retailer. The company provides a diverse array of clothing, accessories, and personal care products tailored for men, women, and children, primarily under its renowned brands: Old Navy, Gap, Banana Republic, and Athleta.
- CEO
- Richard Dickson
- IPO
- 1980
- Employees
- 85,000
- HQ
- San Francisco, CA, US
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Similar companies
Peers in the same neighborhood.
- Market Cap
- $9.21B
- P/E
- 7.83
- Fwd P/E
- 11.59
- PEG
- 0.67
- P/S
- 0.47
- P/B
- 2.04
- EV/EBITDA
- 5.84
- Div Yield
- 3.35%
- Gross Margin
- 40.50%
- Op Margin
- 8.44%
- Net Margin
- 6.25%
- ROE
- 26.47%
- ROIC
- 9.61%
Latest fiscal year · YoY change
- Revenue
- $15.37B+1.9%
- Gross Profit
- $6.27B+0.7%
- Op Income
- $1.11B
- Net Income
- $816.00M-3.3%
- EPS
- $2.19-2.2%
- OCF Growth
- -13.0%
- FCF Growth
- -20.8%
- 52W High
- $30.75
- 52W Low
- $9.71
- 50D MA
- $22.97
- 200D MA
- $22.24
- Beta
- 2.37
- RSI (14)
- 40
- Avg Volume
- 6.77M
Earnings call summaries
Pick a quarter — each call distilled into takeaways, results, and a bull vs bear read.
Gap Inc. posted another quarter of positive comps and margin outperformance, but trimmed full-year sales guidance because Old Navy’s seasonal assortment underperformed while Gap remained a standout and Athleta’s rebuild continued.· May 28, 2026
- Comparable sales rose 2%, marking the company’s ninth straight quarter of positive comps.
- Gap brand was the highlight with 10% comp sales and its tenth consecutive quarter of positive comps.
- Old Navy comp sales rose 1%, but women’s dresses and other seasonal categories were weaker than expected and are weighing on Q2.
- Athleta sales fell 12% and comp sales fell 11% as the brand continues a rebuild year.
- Management raised full-year EPS guidance despite lowering revenue outlook, citing margin discipline, share repurchases and tax/interest benefits.
Gap Inc. reported first-quarter net sales of $3.5 billion, up 1% year over year, with comparable sales up 2%. Reported EPS was $0.90 and adjusted EPS was $0.38 versus $0.51 last year. Gross margin was 40.5%, down 130 basis points, but ahead of guidance; adjusted operating margin was 5.2% versus 7.5%? last year? No, management said it was down 230 basis points year over year. By brand, Old Navy net sales were $2 billion (+1%) with comps up 1%; Gap net sales were $796 million (+10%) with comps up 10%; Banana Republic net sales were $431 million (+1%) with comps up 2%; and Athleta net sales were $270 million (-12%) with comps down 11%. For fiscal 2026, the company now expects full-year net sales growth of 1% to 2%, adjusted operating margin of 7.3% to 7.5%, and adjusted EPS of $2.30 to $2.40. Second-quarter guidance calls for net sales flat to down 1%, gross margin about flat to down 50 basis points, and SG&A deleverage of about 110 to 120 basis points.
Richard Dickson said the quarter showed continued progress in the transformation, with share gains, stronger brand relevance and disciplined execution. He emphasized that Gap is building momentum through culturally relevant storytelling, that Old Navy’s issue is specific to seasonal product rather than consumer weakness, and that Athleta is in a rebuild year. His tone was upbeat but measured: he repeatedly said the company is early in the year, not starting as strongly as hoped, and is focused on outperforming from here.
Katrina O’Connell focused on the financial discipline behind the quarter: net sales of $3.5 billion (+1%), gross margin of 40.5% (-130 bps), reported EPS of $0.90, and adjusted EPS of $0.38 versus $0.51 last year. She noted $313 million of legal settlement net gain and a concurrent $50 million charitable donation were excluded from adjusted metrics, and that SG&A was $972 million reported and $1.2 billion adjusted, or 35.3% of sales. She also highlighted $135 million of capex in Q1, expected fiscal 2026 capex of about $650 million, $2.6 billion of cash and short-term investments, $213 million of operating cash flow, $78 million of free cash flow, about $400 million of share repurchases year to date, and the raised quarterly dividend to $0.175 per share.
Analysts focused heavily on Old Navy’s weaker seasonal product performance, asking whether the issue was macro or self-inflicted, when assortment and value would be fixed, and whether the shortfall could spill into back-to-school. Management said consumer behavior remained consistent and the problem was mainly internal execution in dresses and other seasonal categories; they said changes in price points and messaging were already improving trends, with the back half expected to improve as seasonal pressure lapses. Questions also covered tariffs, buybacks, and the tax refund season. Katrina said the tariff relief is being held partly as a buffer and partly for possible competitive pricing, that Q2 weighted-average shares should be around 371 million, and that the company is not including potential tariff refunds in guidance because timing and eligibility remain uncertain.
The bull case from this call is that the overall transformation is still producing real results: nine straight quarters of positive comps, better gross margin than expected, and a raised EPS outlook. Gap is clearly gaining traction, Banana Republic is stabilizing, and management sees second-half improvement from strategic categories like denim, active, beauty, sports licensing, and cultural collaborations.
The main bear case is that Old Navy, the company’s largest brand, is underperforming in seasonal categories and management lowered full-year sales expectations because of it. Athleta remains in a rebuild with sales down double digits, and Q2 guidance is weaker than Q1 on both sales and margin, with tariffs, fuel costs and promotions still creating uncertainty.
AI summary of the company's earnings call · Paraphrased · Not investment advice
- Free Float
- 50.6%
- Shares Outstanding
- 375.07M
- Float Shares
- 189.72M
of shares held by institutions
517 13F filers
Buy/sell ratio 0.54. Sells can include pre-scheduled 10b5-1 plan sales, not just discretionary selling.
Congressional trading
Senate and House stock disclosures for GPS, newest first.
Source: public STOCK Act disclosures. Filed weeks after the trade — a lagging signal, not a real-time one.
Top institutional holders
Largest 13F positions, with quarter-over-quarter change.
| Holder | Shares | Δ Quarter |
|---|---|---|
| Vanguard Group Inc | 23.89M | ▼ 861.67K |
| Hall Kathryn A. | 3.39M | 0 |
| Norges Bank | 3.19M | ▲ 3.19M |
| Two Sigma Advisers, LP | 2.57M | ▲ 1.39M |
| Cubist Systematic Strategies, LLC | 1.26M | ▲ 994.05K |
| Brandywine Global Investment Management, LLC | 371.00K | ▲ 13.26K |
| Nebula Research & Development LLC | 153.01K | ▲ 153.01K |
| Axa Investment Managers S.A. | 122.24K | ▲ 122.24K |
| Point72 (Difc) Ltd | 108.53K | ▼ 318 |
| Wolverine Trading, LLC | 98.17K | ▲ 43.76K |
| Comerica Bank | 75.11K | ▲ 258 |
| Virginia Retirement Systems Et Al | 75.00K | ▲ 23.90K |
Held by 294 ETFs
Biggest fund positions in GPS by dollar value.
Recent insider transactions
Who's buying, who's selling, and how much.
| Date | Insider | Type | Shares |
|---|---|---|---|
| Aug 7, 24 | Blakeslee Chris | other | 220,966 |
| Aug 7, 24 | Blakeslee Chris | other | 19,270 |
| Aug 7, 24 | Blakeslee Chris | other | 220,966 |
| Aug 7, 24 | Blakeslee Chris | other | 19,270 |
| Aug 7, 24 | Blakeslee Chris | other | 9,766 |
| Aug 7, 24 | Blakeslee Chris | other | 111,985 |
| Aug 1, 24 | Barbeito Horacio | other | 131,086 |
| Aug 1, 24 | Barbeito Horacio | other | 131,086 |
| Aug 1, 24 | Barbeito Horacio | other | 55,701 |
| Jul 1, 24 | FISHER WILLIAM SYDNEY | other | 816 |
A “Sell” may be a pre-scheduled 10b5-1 plan sale rather than a discretionary decision — read insider selling with that in mind.
Our GPS coverage
Recent articles, reports, and earnings notes.

Reformation Inc. Goes Public: Sustainable Fashion Meets Omnichannel Growth
Reformation Inc. (REF) is expected to list on the NYSE on 2026-07-30 in a $15.00-$17.00 price range. The women’s apparel brand is pitching investors on sustainable fashion, strong full-price selling, and a growing omnichannel customer base. The bull case is margin durability; the bear case is tariff pressure and a competitive apparel market.

The consumer is not cracking evenly, and that matters more than the headline slowdown
This week’s ugly retail tape is real, but the market is making a mistake if it reads weak mid-tier apparel demand as proof of a universal consumer collapse. The better read is a bifurcated consumer: value and selective affluent spending are still working, while the middle of discretionary is getting squeezed.
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