▌Top Stocks · CUSTOMER EXPERIENCE SOFTWARE·Updated June 27, 2026
Top Customer Experience Software Stocks: Our 7 Picks for 2026
These seven customer experience software stocks span messaging, contact centers, CRM, and engagement platforms, with Salesforce and Five9 standing out on overall investment quality.
Top Stocks · CUSTOMER EXPERIENCE SOFTWAREUpdated June 27, 2026
Customer experience software remains one of the most important battlegrounds in enterprise tech because companies are trying to improve retention, lower service costs, and personalize every customer interaction. That combination matters in a tighter spending environment: software budgets may be scrutinized, but platforms that can automate support, improve conversion, and unify customer data still address directly measurable business outcomes. For investors, that makes CX software a theme where product relevance and financial discipline both matter.
The category also benefits from several structural tailwinds. AI is making chat, routing, agent assist, and journey orchestration more valuable, while privacy changes are increasing the importance of first-party data and identity. At the same time, enterprises are consolidating point tools into broader platforms spanning engagement orchestration, customer data, contact-center software, and full CRM suites. Recent industry commentary has reinforced that trend, with Salesforce emphasizing Data Cloud and Agentforce traction and Braze continuing to expand its AI-driven engagement platform.
This list focuses on companies where customer engagement is a meaningful part of the business rather than a vague cloud adjacency. The countdown mixes pure-play CX names with larger platforms that have commercially significant service, marketing, or contact-center franchises. These picks are ranked by overall investment quality, so the list moves from #7 to the best pick at #1.
For this screen, we focused on U.S.-listed software companies with market capitalizations above $500 million and clear exposure to customer experience workflows, including messaging, customer data, contact-center operations, service software, and broader CRM platforms. We then ranked the group by investment quality, weighing profitability, growth, valuation, earnings execution, analyst sentiment, and our composite quality grades. Because this is a countdown, the strongest overall pick appears last at #1 rather than first.
What they do. The company provides customer engagement software through its Verint Open Platform, with capabilities spanning contact centers, branches, back offices, websites, and mobile apps. Its offering includes customer self-service, agent copilot bots, business analytics, workforce engagement, voice-of-customer tools, and related cloud operations, consulting, implementation, and support services.
Why it fits. Verint is directly tied to the CX theme because its platform is built around automating customer interactions across service channels and the back office. The emphasis on AI-powered bots, agent copilots, and workforce engagement gives it exposure to the exact areas where enterprises are trying to reduce service costs while improving customer outcomes.
Numbers that matter. Verint generated $893.8 million in revenue and $110.6 million in EBITDA, with a 70.9% gross margin, 2.0% operating margin, and 6.9% net margin. Revenue slipped 1.0% year over year, although earnings growth was positive at 6.7%. On valuation, the shares trade at 28.1 times trailing earnings and 6.4 times forward earnings based on our core valuation data, suggesting the market is paying more attention to expected earnings recovery than current growth. Return metrics are modest, with ROE of 4.8% and ROA of 2.3%.
Recent momentum. This is where the story gets weaker. Verint has beaten estimates in only 2 of its last 8 reported quarters, including misses on April 1, 2026 and December 3, 2025, when reported EPS came in at 0 versus estimates of 1.55 and 0.8333, respectively. Analyst sentiment is restrained, with 2 Buy ratings and 3 Hold ratings, and the average target of $20.5 is essentially in line with the stock's latest close.
What they do. Twilio provides a customer engagement platform built around APIs and software for messaging, voice, email, video, digital engagement centers, marketing campaigns, and authentication. It also owns Segment, which helps customers unify real-time data across the customer journey into a single profile, making Twilio relevant in both communications and customer data infrastructure.
Why it fits. Twilio sits near the engagement-orchestration and customer-data layers of the CX stack. Messaging, voice, email, and identity are core customer touchpoints, while Segment strengthens the company's role in first-party data unification, which has become more valuable as privacy changes reduce the usefulness of third-party targeting.
Numbers that matter. Twilio produced $5.30 billion in revenue and $439.8 million in EBITDA, with revenue growth of 20.0% year over year and earnings growth of 375.0%. Profitability is improving but still not especially rich for a software platform of this size, with a 48.7% gross margin, 7.7% operating margin, and 2.0% net margin. Valuation is the main tradeoff: our core valuation data shows a trailing P/E of 294.7 and a forward P/E of 34.0, while the quote data shows the stock at 36.35 times earnings. ROE and ROA remain low at 1.3% and 1.7%.
Recent momentum. Twilio has executed well lately, beating EPS estimates in 6 of the last 7 completed quarters. The most recent two reports were especially solid: EPS of 1.50 versus a 1.27 estimate on April 30, 2026, and 1.33 versus 1.23 on February 12, 2026. Analysts are constructive but not unanimous, with 9 Buy, 9 Hold, and 2 Sell ratings, which fits a stock that has regained momentum but still carries valuation debate.
What they do. Sprinklr runs a Unified Customer Experience Management platform that connects customer-facing teams across digital and traditional channels. Its product set includes Sprinklr Service for AI-based customer service across voice, digital, and social channels, plus Sprinklr Social, Sprinklr Insights, and Sprinklr Marketing, along with implementation, managed, training, and consulting services.
Why it fits. Few companies on this list are as explicitly aligned with the theme as Sprinklr. Its platform is built to unify service, social engagement, customer feedback, and marketing workflows, which maps closely to the enterprise trend toward consolidating fragmented CX point solutions into broader systems of record and action.
Numbers that matter. Sprinklr generated $871.2 million in revenue and $57.0 million in EBITDA, with a 66.3% gross margin, 4.5% operating margin, and 3.3% net margin. Revenue growth was positive at 6.8% year over year, but earnings growth was sharply negative at -90.2%, which helps explain why the stock ranks in the middle of this list despite a B+ quality grade. The valuation picture is mixed: our core valuation data shows a trailing P/E of 43.0 and a forward P/E of 20.7, while quote data shows a lower current P/E of 10.53. ROE of 5.1% and ROA of 2.9% are respectable but not standout.
Recent momentum. Sprinklr has beaten EPS estimates in 6 of the last 8 quarters, including a 37.7% surprise on March 11, 2026 when it reported 0.13 versus a 0.0944 estimate. The latest quarter on June 10, 2026 was a small miss, with EPS of 0.11 versus 0.115 expected. Analyst sentiment is cautious, with just 1 Buy against 9 Hold and 1 Sell ratings, so the Street appears to see execution progress but limited conviction.
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What they do. Braze operates a customer engagement platform focused on helping brands interact with consumers across mobile, web, and other digital channels. Its toolkit includes SDKs for notifications and in-app messaging, APIs for workflow triggers, data ingestion and transformation tools, segmentation and predictive products, orchestration through Canvas, analytics, and AI-oriented features such as AI copywriter, intelligent timing, recommendations, and decisioning.
Why it fits. Braze is one of the clearest pure-play customer engagement names in the market. It is directly exposed to the messaging, orchestration, personalization, and first-party data trends driving the CX software category, and its product set is especially relevant for brands trying to coordinate campaigns and lifecycle messaging across channels.
Numbers that matter. Growth is the attraction here. Braze produced $787.1 million in revenue, and revenue grew 30.2% year over year, one of the strongest rates on this list. The problem is profitability: EBITDA was negative $108.0 million, operating margin was -13.0%, net margin was -15.5%, ROE was -22.8%, and ROA was -7.6%. Because earnings are still in transition, the company has no trailing P/E in our core valuation data, though forward P/E is 32.8 and EPS is estimated at 0.6357 next year versus trailing EPS of -1.12.
Recent momentum. Braze has beaten estimates in 4 of its last 8 quarters, so the record is mixed. Recent reports have leaned softer, with EPS of 0.10 versus 0.104 expected on April 30, 2026 and 0.10 versus 0.1266 on April 1, 2026. Even so, analysts remain notably bullish, with 8 Buy ratings and 1 Hold, and the average target of $34.35 sits well above the latest close, showing that the Street is still underwriting the growth story.
What they do. HubSpot provides a cloud CRM platform that spans Marketing Hub, Sales Hub, Service Hub, Content Hub, Operations Hub, and Commerce Hub. It also layers in AI through Breeze, Breeze Assistant, and Breeze Agents, giving customers tools for automation, content generation, data enrichment, and end-to-end workflow support.
Why it fits. HubSpot belongs on a CX list because it combines marketing, sales, service, content, operations, and commerce in a unified customer platform. That broad suite is increasingly valuable as businesses try to reduce tool sprawl and connect front-office teams around a shared customer record and common automation layer.
Numbers that matter. HubSpot generated $3.30 billion in revenue and $88.0 million in EBITDA, with excellent software economics reflected in an 83.7% gross margin. Revenue grew 23.4% year over year, while earnings growth reached 968.1%, showing substantial operating leverage improvement. Profitability is positive but still not mature at the bottom line, with a 3.3% operating margin and 3.0% net margin, alongside ROE of 5.0% and ROA of 1.1%. Valuation remains a balancing factor: trailing P/E is 98.1 and forward P/E is 14.5 in our core data.
Recent momentum. HubSpot has beaten EPS estimates in 6 of the last 7 completed quarters. The latest two reports were both solid, with EPS of 2.72 versus 2.47 expected on May 7, 2026 and 3.09 versus 2.99 on February 11, 2026, although there was a sharp miss in November 2025. Analyst support is strong, with 11 Buy and 5 Hold ratings, reinforcing the case that investors are looking through some valuation noise to the platform's strategic position.
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This monthly screen focused on U.S.-listed customer experience software companies with market capitalizations above $500 million. We prioritized businesses with named products in customer engagement, CRM, service, contact-center software, messaging, or customer-data workflows, then ranked them by investment quality using primary-source financial data and composite metrics. Key inputs included revenue and earnings growth, margins, returns on capital where available, valuation, earnings-surprise history, and analyst consensus. Because prices and estimates change over time, the list is designed to refresh monthly rather than serve as a static ranking.
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