ServiceNow, Inc.
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Range $85 – $236
Price Chart
About the company
ServiceNow, Inc. specializes in delivering cloud-based solutions designed to streamline and automate critical business services for organizations across the globe. Its flagship "Now Platform" serves as the foundation, leveraging technologies such as workflow automation, artificial intelligence (AI), machine learning (ML), and robotic process automation (RPA).
- CEO
- William R. McDermott
- IPO
- 2012
- Employees
- 29,187
- HQ
- Santa Clara, CA, US
AI snapshot
Six angles, distilled from the data.
The stock is still in a long-term downtrend, trading below its 200-day average and well under the 52-week high. The setup is more of a recovery attempt than a confirmed trend change, with price action sitting closer to the lower half of the yearly range.
Street sentiment stays constructive, with a Buy consensus and an average target around 140.13, above the current share price. Recent calls are mixed but mostly steady, with several reiterations and a few target trims, suggesting confidence in the story but less enthusiasm on near-term upside.
Earnings momentum has been solid, with 6 of the last 8 quarters beating EPS estimates and the latest quarter topping by 10.0%. Next-year EPS estimates point sharply higher to 5.0223 from a 1.58 TTM base, so shareholders should watch whether management can sustain that step-up in execution.
Recent activity leans to net selling on discretionary trades, led by a director sale of 1,595 shares. Most other filings are awards, exempt transactions, or in-kind items tied to compensation and vesting, so the signal is modest rather than a broad insider exit.
Profitability remains strong, with a 76.6% gross margin, 13.34% operating margin, and 12.59% net margin. Growth is still healthy at 22.1% revenue growth year over year, while free cash flow of $6.312 billion and net cash of $3.881 billion leave the balance sheet in good shape.
NOW still screens as a premium software name, supported by high margins and a strong cash profile versus most large-cap application peers. The valuation remains richer than the broader sector, so the market is paying for durable growth and recurring workflow demand.
Similar companies
Peers in the same neighborhood.
- Market Cap
- $102.12B
- P/E
- 61.35
- Fwd P/E
- 24.21
- PEG
- 98.17
- P/S
- 6.93
- P/B
- 8.15
- EV/EBITDA
- 30.98
- Div Yield
- 0.00%
- Gross Margin
- 74.77%
- Op Margin
- 11.40%
- Net Margin
- 11.34%
- ROE
- 13.77%
- ROIC
- 5.50%
Latest fiscal year · YoY change
- Revenue
- $13.28B+20.9%
- Gross Profit
- $10.29B+18.4%
- Op Income
- $1.82B
- Net Income
- $1.75B+22.7%
- EPS
- $1.69+22.5%
- OCF Growth
- +27.6%
- FCF Growth
- +34.0%
- 52W High
- $201.15
- 52W Low
- $81.24
- 50D MA
- $104.12
- 200D MA
- $126.70
- Beta
- 0.96
- RSI (14)
- 46
- Avg Volume
- 27.44M
Earnings call summaries
Pick a quarter — each call distilled into takeaways, results, and a bull vs bear read.
ServiceNow delivered a strong Q2 with broad-based demand, AI momentum, and margin upside, while raising full-year guidance modestly after outperforming on net new ACV and CRPO.· July 22, 2026
- Q2 subscription revenue was $3.877 billion, up 23% year over year in constant currency and 150 basis points above the high end of guidance.
- Current RPO was $13.2 billion, up 21.5% year over year in constant currency and 200 basis points above guidance; total RPO ended at about $29 billion, up 22%.
- Non-GAAP operating margin was 29.5%, 300 basis points above guidance; free cash flow margin was 16%.
- AI momentum remained a major theme: ServiceNow AI ACV crossed $1 billion, first-time agentic AI buyer deal volume grew over 45% year over year, and customers with agentic AI in production were up 9x in 9 months.
- Management raised full-year 2026 subscription revenue guidance to $15.770 billion at the midpoint and guided Q3 subscription revenue to $3.975 billion-$3.980 billion.
- Leadership emphasized security, AI control tower, ITOM/CMDB strength, and expanding use cases in CRM, HR, and government.
Q2 subscription revenues were $3.877 billion, up 23% year over year in constant currency and 150 basis points above the high end of guidance. Current RPO was $13.2 billion, up 21.5% year over year in constant currency and 200 basis points above guidance; total RPO ended at approximately $29 billion, up 22% year over year in constant currency. Non-GAAP operating margin was 29.5%, 300 basis points above guidance, and free cash flow margin was 16%. For 2026, ServiceNow raised subscription revenue guidance by $15 million at the midpoint to $15.770 billion, implying 21% constant-currency growth; it guided subscription gross margin to 81%, operating margin to 31.5%, and free cash flow margin to 35%. For Q3, it expects subscription revenues of $3.975 billion-$3.980 billion, constant-currency growth of 20%, CRPO growth of 20%, and operating margin of 31%.
Bill McDermott framed the quarter as proof that ServiceNow is winning where AI meets enterprise workflow, security, and governance. He repeatedly stressed that the company is “in the bull’s eye” of AI and cybersecurity, and said the AI control tower is becoming mission-critical for customers who want governed, secure automation rather than pilots. His tone was highly confident and expansive, pointing to new AI-native products, a larger cybersecurity footprint, and the belief that ServiceNow will continue taking share across the enterprise stack.
Gina Mastantuono described Q2 as an outstanding quarter with broad-based demand and operating leverage. She cited subscription revenue of $3.877 billion, RPO of about $29 billion, current RPO of $13.2 billion, non-GAAP operating margin of 29.5%, and free cash flow margin of 16%. She said the full-year raise reflects net new ACV outperformance, but noted part of the Q2 beat came from timing as some U.S. federal on-prem revenue shifted from Q3 into Q2. She also said subscription gross margin guidance of 81% reflects more hyperscaler usage and accelerating AI adoption, while the company remains disciplined on margins and capital allocation.
Analysts pressed on AI monetization, Level 1 ITSM, federal timing, pricing pressure, sales headcount, gross margin tradeoffs, and whether AI/hardware spending is lengthening sales cycles. Management said Level 1 ITSM is accelerating, with 40-plus customers using it and close to 80% to 85% of service requests being resolved without human interaction, while AI ACV has already crossed $1 billion and pricing uplift on Pro Plus SKUs remains above 30%. On the guidance raise, Gina said the Q2 federal outperformance was partly timing, not all on-prem, and that the company raised the full-year guide on net new ACV overachievement but stayed prudent for the back half. On sales headcount, she said growth came from multiple factors including M&A and the security ramp, and Bill added that he has not seen sales-cycle deterioration from hardware/AI budget pressure.
The bull case from this call is that ServiceNow appears to be monetizing AI in a real, expanding way rather than just talking about it: AI ACV is already above $1 billion, first-time AI buyer volumes are rising, and production usage is still early. The company also showed strong core execution with revenue, CRPO, margin, renewal rate, and free cash flow all beating guidance, while management sounded confident that security, ITOM, CRM, and employee workflows can keep driving share gains.
The main risks raised on the call were timing-related revenue noise from U.S. federal on-prem shifts, potential short-term gross margin pressure from more hyperscaler usage and AI consumption, and the need to keep scaling sales and product execution as the AI portfolio expands. Analysts also raised concern that broader hardware/AI spending could crowd out other IT budgets or elongate buying cycles, though management said it had not seen that in the business.
AI summary of the company's earnings call · Paraphrased · Not investment advice
- Free Float
- 99.5%
- Shares Outstanding
- 1.03B
- Float Shares
- 1.03B
of shares held by institutions
2,327 13F filers
Buy/sell ratio 0.63. Sells can include pre-scheduled 10b5-1 plan sales, not just discretionary selling.
Congressional trading
Senate and House stock disclosures for NOW, newest first.
| Member | Type | Traded | |
|---|---|---|---|
| Alan ArmstrongSenate | Sell | Mar 27, 26 | Filing → |
| Ro KhannaHouse · CA17 | Buy | Jun 2, 26 | Filing → |
| Josh GottheimerHouse · NJ05 | Sell | Apr 24, 26 | Filing → |
| Ro KhannaHouse · CA17 | Buy | Apr 13, 26 | Filing → |
| Michael McCaulHouse · TX10 | Buy | Mar 4, 26 | Filing → |
| Josh GottheimerHouse · NJ05 | Buy | Mar 6, 26 | Filing → |
| Charles J. "Chuck" FleischmannHouse · TN03 | Buy | Feb 20, 26 | Filing → |
| Tony WiedHouse · WI08 | Buy | Feb 4, 26 | Filing → |
| Byron DonaldsHouse · FL19 | Buy | Feb 10, 26 | Filing → |
| Byron DonaldsHouse · FL19 | Buy | Feb 10, 26 | Filing → |
| Josh GottheimerHouse · NJ05 | Sell | Jan 30, 26 | Filing → |
| Ro KhannaHouse · CA17 | Sell | Jan 29, 26 | Filing → |
| Ro KhannaHouse · CA17 | Sell | Jan 13, 26 | Filing → |
| Markwayne MullinSenate · OK | Buy | Dec 29, 25 | Filing → |
Source: public STOCK Act disclosures. Filed weeks after the trade — a lagging signal, not a real-time one.
Top institutional holders
Largest 13F positions, with quarter-over-quarter change.
| Holder | Shares | Δ Quarter |
|---|---|---|
| Vanguard Group Inc | 101.96M | ▲ 81.75M |
| Blackrock, Inc. | 97.50M | ▲ 2.18M |
| State Street Corp | 48.06M | ▲ 161.90K |
| Price T Rowe Associates Inc | 34.11M | ▲ 1.71M |
| Jpmorgan Chase & Co | 31.00M | ▼ 6.86M |
| Geode Capital Management, LLC | 24.42M | ▲ 911.38K |
| Morgan Stanley | 23.35M | ▲ 614.51K |
| Ubs Asset Management Americas Inc | 14.28M | ▲ 270.56K |
| Norges Bank | 13.19M | ▲ 13.19M |
| Fmr LLC | 12.28M | ▼ 3.53M |
| Amundi | 11.48M | ▲ 4.35M |
| Northern Trust Corp | 10.84M | ▼ 165.65K |
Held by 2,237 ETFs
Biggest fund positions in NOW by dollar value.
Recent insider transactions
Who's buying, who's selling, and how much.
| Date | Insider | Type | Shares |
|---|---|---|---|
| Jun 15, 26 | Yuan Eric S. | other | 2,747 |
| May 28, 26 | Briggs Teresa | sell | 1,595 |
| May 21, 26 | Yuan Eric S. | other | 0 |
| May 21, 26 | LUDDY FREDERIC B | other | 3,260 |
| May 21, 26 | Briggs Teresa | other | 3,260 |
| May 21, 26 | Chamberlain Paul Edward | other | 3,260 |
| May 21, 26 | Jackson Lawrence | other | 3,260 |
| May 21, 26 | BOSTROM SUSAN L | other | 3,260 |
| May 21, 26 | Quinlan Larry | other | 3,260 |
| May 21, 26 | Sands Anita M | other | 3,260 |
A “Sell” may be a pre-scheduled 10b5-1 plan sale rather than a discretionary decision — read insider selling with that in mind.
Our NOW coverage
Recent articles, reports, and earnings notes.

ServiceNow (NOW): AI Platform Adoption Is Accelerating
ServiceNow delivered another strong quarter with 22% revenue growth, expanding margins, and rising AI-related deal sizes. The stock still screens expensive, but the platform’s broadening enterprise AI traction keeps the long-term bull case intact.

ServiceNow just raised guidance again, so why is the stock acting like AI demand peaked?
ServiceNow just posted the kind of quarter that should calm AI slowdown fears, yet the stock is still being priced like demand cracked. We think this is a sentiment washout, not a business breakdown, because growth accelerated enough for management to raise full-year subscription guidance again.

ServiceNow, Inc. (NOW) slips despite earnings beats
ServiceNow, Inc. (NOW) slips 3.0% even after posting earnings beats, as investors weigh the latest results against broader market sentiment and forward expectations.
Want a deeper read on NOW?
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fool.com · Jul 24
ServiceNow Surges 6%, Salesforce Climbs 4% as Government AI Deals Lift Enterprise Software
247wallst.com · Jul 24
Jensen Huang Posts On X For The First Time Ever — And Uses It To Defend Open-Source AI
benzinga.com · Jul 24
Prediction: ServiceNow's AI Business Just Crossed $1 Billion. Here's What It Means For the Stock
247wallst.com · Jul 24
Bank of Nova Scotia Purchases 353,749 Shares of ServiceNow, Inc. $NOW
defenseworld.net · Jul 24
ServiceNow, Inc. $NOW Stock Holdings Lifted by Arrowstreet Capital Limited Partnership
defenseworld.net · Jul 24
ServiceNow: Greater Business, Greater Opportunity
seekingalpha.com · Jul 23
Headlines from third-party outlets — TickerSpark isn't affiliated with these sources.
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AI analysis · Last refreshed July 23, 2026 · Live quote · Not investment advice