Roblox Corporation
Built from real-time financials, refreshed daily. For a full Analyst Grade with bull/bear case, price targets, and qualitative risk analysis, generate a RBLX research report →
Range $37 – $95
Price Chart
About the company
Roblox Corporation oversees the development and operation of a leading digital entertainment ecosystem. Its offerings include Roblox Studio, a complimentary suite of tools empowering developers and artists to construct, launch, and manage interactive 3D environments and various other forms of content. Through the Roblox Client application, users can navigate and immerse themselves in these digital 3D realms.
- CEO
- David Baszucki
- IPO
- 2021
- Employees
- 3,065
- HQ
- San Mateo, CA, US
AI snapshot
Six angles, distilled from the data.
RBLX is in a multi-month recovery phase after a deep reset from the 52-week high of 142, but it still trades below the 200-day average near 57.8. The setup is improving versus the 52-week low of 33.88, with the 50-day average above the 200-day, but the longer-term trend has not fully repaired.
Street sentiment stays cautious-to-neutral: consensus is Hold, with 16 Buys, 19 Holds, and 3 Sells. The average target sits near 50.85, below the current quote, while recent target moves have mostly been raised into the low- to mid-$40s and $60s, showing better sentiment without a full bullish reset.
Roblox has a strong recent beat pattern, with 6 of the last 7 quarters topping EPS estimates. Next-quarter estimates still point to a loss, with EPS expected at -0.41 for the upcoming report and full-year 2027 EPS projected at -1.19212, so shareholders should watch margin progress and booking durability.
Recent insider activity is clearly net selling, led by multiple discretionary sales from the CEO, directors, and senior officers. The pattern is broad-based rather than isolated, with no offsetting insider buys, which keeps the signal cautious even though some sales may reflect routine diversification.
The business is still unprofitable, with gross margin at 25.7%, operating margin at -13.27%, and net margin at -17.61%. Growth remains strong, with revenue up 35.9% year over year, and free cash flow was $2.24 billion in fiscal 2025, giving the balance sheet room to absorb losses.
Roblox wins on platform scale and creator ecosystem, but it still trails mature peers on profitability and valuation discipline. At roughly 50.85 consensus target versus a Hold rating, the market is pricing in execution, not a clean re-rating.
Similar companies
Peers in the same neighborhood.
- Market Cap
- $33.18B
- P/E
- -32.48
- Fwd P/E
- 178.62
- PEG
- 19.85
- P/S
- 5.83
- P/B
- 218.99
- EV/EBITDA
- -43.37
- Div Yield
- 0.00%
- Gross Margin
- 78.94%
- Op Margin
- -20.72%
- Net Margin
- -17.60%
- ROE
- -288.77%
- ROIC
- -26.88%
Latest fiscal year · YoY change
- Revenue
- $4.89B+35.8%
- Gross Profit
- $3.82B+36.3%
- Op Income
- $-1,232,342,000
- Net Income
- $-1,065,057,000-13.9%
- EPS
- $-1.54-6.9%
- OCF Growth
- +118.5%
- FCF Growth
- +111.0%
- 52W High
- $142.00
- 52W Low
- $33.88
- 50D MA
- $43.28
- 200D MA
- $56.67
- Beta
- 1.47
- RSI (14)
- 52
- Avg Volume
- 11.71M
Earnings call summaries
Pick a quarter — each call distilled into takeaways, results, and a bull vs bear read.
Roblox posted strong Q2 revenue and user growth, but bookings came in below internal goals as younger-user monetization weakened from discovery and mix shifts.· July 30, 2026
- Revenue rose 36% to $1.5 billion; bookings increased 8% to $1.6 billion, while DAUs reached 123 million, up 10%.
- Operating cash flow was $318 million, up 60% year over year, and free cash flow was $294 million, up 66%.
- Management said bookings were hurt mainly by lower monetization per hour, especially in under-13 users, due to a shift away from high-monetizing viral games and changes to discovery.
- Q3 bookings are guided to $1.58 billion to $1.65 billion, implying a 14% to 18% year-over-year decline; management gave no updated full-year guidance.
- Leadership is prioritizing long-term retention, safety, Build, Moments, and broader 18+ expansion even though these changes create near-term monetization pressure.
Q2 26 revenue grew 36% to $1.5 billion, bookings grew 8% to $1.6 billion, DAUs were 123 million (+10% year over year), and hours grew 5% to 29 billion. Operating cash flow was $318 million (+60%) and free cash flow was $294 million (+66%). Management said bookings per hour came in below forecast, especially for under-13 users, because of mix shift and discovery changes. For Q3, Roblox guided bookings to $1.58 billion to $1.65 billion, which implies a 14% to 18% year-over-year decline, and it did not provide revised full-year guidance.
David Baszucki framed the quarter as part of a larger shift toward Roblox’s long-term vision: capturing more of the gaming market by improving safety, expanding age-verified communication, and reworking discovery to favor long-term retention. He emphasized that the company is expanding beyond traditional 3D games into 2D, Build, Moments, and photorealistic multiplayer with Reality/Morpheus, saying these initiatives move Roblox closer to its original “you make the game” mission. His tone was confident and expansive, but he acknowledged near-term softness in younger-user monetization and said the company is intentionally making tradeoffs for long-term value.
Naveen Chopra focused on the numbers and the guidance reset. He said revenue was $1.5 billion, bookings were $1.6 billion, DAUs were 123 million, operating cash flow was $318 million, and free cash flow was $294 million. He attributed the bookings miss primarily to lower monetization per hour from a shift away from high-monetizing viral games, plus discovery algorithm changes and, to a lesser extent, the end of cross-experience game pass sales. He also said Q3 margin pressure will come from fixed-cost deleveraging and higher infrastructure spending tied to AI initiatives, and noted the company is not giving full-year guidance because of elevated uncertainty.
Analysts focused on when the monetization headwind might peak, whether Q3 DAU improvement is just seasonal, how discovery changes will flow through to retention and monetization, what the new content and 18+ push mean for costs, and how Roblox thinks about capital allocation and buybacks. Management said engagement trends are actually healthy, with the issue centered on monetization rather than user engagement, and that seasonality plus Russia coming back online should help DAUs in Q3. On discovery, they said retention improvements show up quickly in tests, while monetization can dip near term, but they believe the longer-term retention benefit will outweigh the short-term hit. On buybacks and capital allocation, they said organic investment comes first, but the balance sheet and free cash flow allow them to support buybacks and potentially M&A as well.
The bull case from this call is that Roblox is still growing users, hours, revenue, and cash flow at scale, with international markets like Japan and India showing especially strong momentum. Management is also deliberately investing in safety, age verification, Build, Moments, and discovery changes that they believe will strengthen retention and widen Roblox’s appeal to older users over time. They also cited meaningful 18+ growth, with U.S. 18 to 34 DAUs and hours growing at about 40% year over year.
The main bear case is that bookings are already running below internal expectations because monetization per hour weakened, especially in younger cohorts, and management expects that weakness to continue in Q3. The company also pulled full-year guidance, which signals more uncertainty around the back half of the year. In addition, AI and infrastructure investments are expected to pressure margins in the near term, and management acknowledged that the new discovery system adds business variability while it is still being tuned.
AI summary of the company's earnings call · Paraphrased · Not investment advice
- Free Float
- 90.0%
- Shares Outstanding
- 714.38M
- Float Shares
- 643.08M
of shares held by institutions
897 13F filers
Buy/sell ratio 0.13. Sells can include pre-scheduled 10b5-1 plan sales, not just discretionary selling.
Congressional trading
Senate and House stock disclosures for RBLX, newest first.
| Member | Type | Traded | |
|---|---|---|---|
| Julia LetlowHouse · LA05 | Buy | Oct 16, 25 | Filing → |
| Julia LetlowHouse · LA05 | Sell | Oct 22, 25 | Filing → |
| Gilbert Ray CisnerosHouse · CA31 | Sell | Dec 24, 25 | Filing → |
| Gilbert Ray CisnerosHouse · CA31 | Buy | Nov 7, 25 | Filing → |
| Gilbert Ray CisnerosHouse · CA31 | Buy | Nov 18, 25 | Filing → |
| Val HoyleHouse · OR04 | Sell | Sep 23, 25 | Filing → |
| James E. BanksSenate · IN | Sell | Jun 16, 25 | Filing → |
| James E. BanksHouse · IN03 | Sell | Jun 16, 25 | Filing → |
| Daniel GoldmanHouse · NY10 | Buy | Jan 31, 23 | Filing → |
| Nancy PelosiHouse · CA11 | Sell | Jan 20, 23 | Filing → |
| Nancy PelosiHouse · CA12 | Sell | Dec 28, 22 | Filing → |
| Thomas SuozziHouse · NY03 | Sell | Jun 30, 21 | Filing → |
| Ro KhannaHouse · CA17 | Sell | May 25, 22 | Filing → |
| Nancy PelosiHouse · CA12 | Buy | Dec 20, 21 | Filing → |
Source: public STOCK Act disclosures. Filed weeks after the trade — a lagging signal, not a real-time one.
Top institutional holders
Largest 13F positions, with quarter-over-quarter change.
| Holder | Shares | Δ Quarter |
|---|---|---|
| Fmr LLC | 79.72M | ▲ 33.10M |
| Vanguard Group Inc | 63.46M | ▲ 1.02M |
| Blackrock, Inc. | 38.33M | ▼ 752.19K |
| Vanguard Portfolio Management LLC | 31.64M | ▲ 1.04M |
| Vanguard Capital Management LLC | 29.20M | ▲ 643.41K |
| Capital World Investors | 22.71M | ▲ 236.05K |
| Morgan Stanley | 21.74M | ▼ 1.33M |
| Baillie Gifford & Co | 21.12M | ▼ 298.08K |
| Ieq Capital, LLC | 16.57M | ▲ 44.31K |
| Price T Rowe Associates Inc | 16.42M | ▼ 2.69M |
| Capital International Investors | 16.09M | ▼ 13.09M |
| State Street Corp | 14.85M | ▲ 617.22K |
Held by 1,174 ETFs
Biggest fund positions in RBLX by dollar value.
Recent insider transactions
Who's buying, who's selling, and how much.
| Date | Insider | Type | Shares |
|---|---|---|---|
| Sep 8, 26 | Reinstra Mark | sell | 1,920 |
| Sep 8, 26 | Reinstra Mark | sell | 3,753 |
| Sep 8, 26 | Reinstra Mark | sell | 100 |
| Sep 1, 26 | Baszucki Gregory | sell | 5,180 |
| Sep 1, 26 | Baszucki Gregory | sell | 3,153 |
| Sep 1, 26 | Baszucki Gregory | sell | 5,181 |
| Sep 1, 26 | Baszucki Gregory | sell | 3,152 |
| Aug 31, 26 | Wong Andrea L | sell | 562 |
| Aug 25, 26 | Rawlings Amy Marie | sell | 237 |
| Aug 24, 26 | BUCKLEY SEAN JACK | sell | 4,321 |
A “Sell” may be a pre-scheduled 10b5-1 plan sale rather than a discretionary decision — read insider selling with that in mind.
Our RBLX coverage
Recent articles, reports, and earnings notes.

Roblox (RBLX): Growth Platform Faces Valuation Risk
Roblox posted 39% revenue growth and 43% bookings growth in Q1 2026, but tighter safety changes cut near-term guidance and leave the stock expensive. The platform’s scale and creator ecosystem remain compelling, yet execution risk and valuation keep the rating at Hold.

7 Video Games Stocks Worth Watching Right Now in August 2026
Seven video game stocks are ranked by investment quality, spanning publishers, platforms, retail, advertising technology and game-development infrastructure.

Roblox (RBLX) just proved that user growth is no longer enough
RBLX's nearly 29% post-earnings plunge shows the market is now demanding monetization and earnings visibility, not just more users. Slower bookings guidance, persistent losses, and a weak technical trend keep the breakdown thesis intact.
Want a deeper read on RBLX?
Generate a full analyst-grade report — bull/bear case, price targets, valuation depth, and a complete financial breakdown.
‘Mum, where did my Robux go?' The Roblox scam targeting children
theguardian.com · Sep 27
Gaming Your Portfolio: Should You Add Take-Two Ahead of GTA 6's November Launch?
marketbeat.com · Sep 24
Roblox: AI Could Build A Trillion-Dollar Entertainment Platform
seekingalpha.com · Sep 23
Roblox: Worth More Than Just A Gaming Platform
seekingalpha.com · Sep 21
Top 3 Tech And Telecom Stocks That May Keep You Up At Night This Quarter
benzinga.com · Sep 15
Why Roblox Stock Popped Today
gurufocus.com · Sep 14
Roblox CEO: AI Will Create More Game Makers
youtube.com · Sep 14
Why Wedbush and BofA issued bullish notes on Roblox stock today
invezz.com · Sep 14
Headlines from third-party outlets — TickerSpark isn't affiliated with these sources.
AI analysis · Last refreshed September 22, 2026 · Live quote · Not investment advice