Roblox Corporation
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Range $37 – $95
Price Chart
About the company
Roblox Corporation oversees the development and operation of a leading digital entertainment ecosystem. Its offerings include Roblox Studio, a complimentary suite of tools empowering developers and artists to construct, launch, and manage interactive 3D environments and various other forms of content. Through the Roblox Client application, users can navigate and immerse themselves in these digital 3D realms.
- CEO
- David Baszucki
- IPO
- 2021
- Employees
- 3,065
- HQ
- San Mateo, CA, US
AI snapshot
Six angles, distilled from the data.
The stock is still in a long-term downtrend, trading below its 200-day average after a sharp reset from the 52-week high of 141.95. The setup is more of a recovery base than a confirmed trend change, with price action now working well above the 52-week low of 33.88 but still far from prior highs.
Street sentiment is cautious-to-neutral: the consensus sits at Hold, while the average target of 48.97 is only modestly above the last close. Recent calls have been mixed, including a Jefferies downgrade to Underperform, even as several firms lifted targets into the $40s and $60s.
The earnings profile has been resilient, with Roblox beating EPS in 6 of the last 7 quarters. Next-year EPS estimates are still negative at -1.1917, so shareholders should watch for continued user monetization strength and any path toward narrower losses rather than a clean profit inflection.
Recent insider activity is clearly net selling, led by multiple discretionary sales from the CEO and several officers and directors. There are no offsetting buys in the period, so the signal leans toward profit-taking rather than conviction buying.
Profitability remains weak, but cash generation is strong. Gross margin is 25.7%, operating margin is -13.27%, and net margin is -17.61%, while free cash flow reached 2.24 billion with 7.61% FCF yield. The balance sheet is solid with 3.06 billion in cash and 1.25 billion in net cash.
Roblox stands out for platform scale and creator ecosystem, but it still trails mature peers on profitability and margin quality. Valuation is not cheap on earnings, with a negative P/E and a market cap that still prices in meaningful growth and eventual margin repair.
Similar companies
Peers in the same neighborhood.
- Market Cap
- $31.43B
- P/E
- -30.69
- Fwd P/E
- 169.19
- PEG
- 18.76
- P/S
- 5.51
- P/B
- 206.92
- EV/EBITDA
- -41.04
- Div Yield
- 0.00%
- Gross Margin
- 78.94%
- Op Margin
- -20.72%
- Net Margin
- -17.60%
- ROE
- -288.77%
- ROIC
- -26.88%
Latest fiscal year · YoY change
- Revenue
- $4.89B+35.8%
- Gross Profit
- $3.82B+36.3%
- Op Income
- $-1,232,342,000
- Net Income
- $-1,065,057,000-13.9%
- EPS
- $-1.54-6.9%
- OCF Growth
- +118.5%
- FCF Growth
- +111.0%
- 52W High
- $141.95
- 52W Low
- $33.88
- 50D MA
- $42.44
- 200D MA
- $55.41
- Beta
- 1.47
- RSI (14)
- 48
- Avg Volume
- 11.87M
Earnings call summaries
Pick a quarter — each call distilled into takeaways, results, and a bull vs bear read.
Roblox posted strong Q2 revenue and user growth, but bookings came in below internal goals as younger-user monetization weakened from discovery and mix shifts.· July 30, 2026
- Revenue rose 36% to $1.5 billion; bookings increased 8% to $1.6 billion, while DAUs reached 123 million, up 10%.
- Operating cash flow was $318 million, up 60% year over year, and free cash flow was $294 million, up 66%.
- Management said bookings were hurt mainly by lower monetization per hour, especially in under-13 users, due to a shift away from high-monetizing viral games and changes to discovery.
- Q3 bookings are guided to $1.58 billion to $1.65 billion, implying a 14% to 18% year-over-year decline; management gave no updated full-year guidance.
- Leadership is prioritizing long-term retention, safety, Build, Moments, and broader 18+ expansion even though these changes create near-term monetization pressure.
Q2 26 revenue grew 36% to $1.5 billion, bookings grew 8% to $1.6 billion, DAUs were 123 million (+10% year over year), and hours grew 5% to 29 billion. Operating cash flow was $318 million (+60%) and free cash flow was $294 million (+66%). Management said bookings per hour came in below forecast, especially for under-13 users, because of mix shift and discovery changes. For Q3, Roblox guided bookings to $1.58 billion to $1.65 billion, which implies a 14% to 18% year-over-year decline, and it did not provide revised full-year guidance.
David Baszucki framed the quarter as part of a larger shift toward Roblox’s long-term vision: capturing more of the gaming market by improving safety, expanding age-verified communication, and reworking discovery to favor long-term retention. He emphasized that the company is expanding beyond traditional 3D games into 2D, Build, Moments, and photorealistic multiplayer with Reality/Morpheus, saying these initiatives move Roblox closer to its original “you make the game” mission. His tone was confident and expansive, but he acknowledged near-term softness in younger-user monetization and said the company is intentionally making tradeoffs for long-term value.
Naveen Chopra focused on the numbers and the guidance reset. He said revenue was $1.5 billion, bookings were $1.6 billion, DAUs were 123 million, operating cash flow was $318 million, and free cash flow was $294 million. He attributed the bookings miss primarily to lower monetization per hour from a shift away from high-monetizing viral games, plus discovery algorithm changes and, to a lesser extent, the end of cross-experience game pass sales. He also said Q3 margin pressure will come from fixed-cost deleveraging and higher infrastructure spending tied to AI initiatives, and noted the company is not giving full-year guidance because of elevated uncertainty.
Analysts focused on when the monetization headwind might peak, whether Q3 DAU improvement is just seasonal, how discovery changes will flow through to retention and monetization, what the new content and 18+ push mean for costs, and how Roblox thinks about capital allocation and buybacks. Management said engagement trends are actually healthy, with the issue centered on monetization rather than user engagement, and that seasonality plus Russia coming back online should help DAUs in Q3. On discovery, they said retention improvements show up quickly in tests, while monetization can dip near term, but they believe the longer-term retention benefit will outweigh the short-term hit. On buybacks and capital allocation, they said organic investment comes first, but the balance sheet and free cash flow allow them to support buybacks and potentially M&A as well.
The bull case from this call is that Roblox is still growing users, hours, revenue, and cash flow at scale, with international markets like Japan and India showing especially strong momentum. Management is also deliberately investing in safety, age verification, Build, Moments, and discovery changes that they believe will strengthen retention and widen Roblox’s appeal to older users over time. They also cited meaningful 18+ growth, with U.S. 18 to 34 DAUs and hours growing at about 40% year over year.
The main bear case is that bookings are already running below internal expectations because monetization per hour weakened, especially in younger cohorts, and management expects that weakness to continue in Q3. The company also pulled full-year guidance, which signals more uncertainty around the back half of the year. In addition, AI and infrastructure investments are expected to pressure margins in the near term, and management acknowledged that the new discovery system adds business variability while it is still being tuned.
AI summary of the company's earnings call · Paraphrased · Not investment advice
- Free Float
- 90.0%
- Shares Outstanding
- 714.38M
- Float Shares
- 643.08M
of shares held by institutions
897 13F filers
Buy/sell ratio 0.00. Sells can include pre-scheduled 10b5-1 plan sales, not just discretionary selling.
Congressional trading
Senate and House stock disclosures for RBLX, newest first.
| Member | Type | Traded | |
|---|---|---|---|
| Julia LetlowHouse · LA05 | Buy | Oct 16, 25 | Filing → |
| Julia LetlowHouse · LA05 | Sell | Oct 22, 25 | Filing → |
| Gilbert Ray CisnerosHouse · CA31 | Sell | Dec 24, 25 | Filing → |
| Gilbert Ray CisnerosHouse · CA31 | Buy | Nov 7, 25 | Filing → |
| Gilbert Ray CisnerosHouse · CA31 | Buy | Nov 18, 25 | Filing → |
| Val HoyleHouse · OR04 | Sell | Sep 23, 25 | Filing → |
| James E. BanksSenate · IN | Sell | Jun 16, 25 | Filing → |
| Daniel GoldmanHouse · NY10 | Buy | Jan 31, 23 | Filing → |
| Nancy PelosiHouse · CA11 | Sell | Jan 20, 23 | Filing → |
| Nancy PelosiHouse · CA12 | Sell | Dec 28, 22 | Filing → |
| Thomas SuozziHouse · NY03 | Sell | Jun 30, 21 | Filing → |
| Ro KhannaHouse · CA17 | Sell | May 25, 22 | Filing → |
| Nancy PelosiHouse · CA12 | Buy | Dec 20, 21 | Filing → |
| James E. BanksHouse · IN03 | Sell | Nov 9, 21 | Filing → |
Source: public STOCK Act disclosures. Filed weeks after the trade — a lagging signal, not a real-time one.
Top institutional holders
Largest 13F positions, with quarter-over-quarter change.
| Holder | Shares | Δ Quarter |
|---|---|---|
| Fmr LLC | 79.72M | ▲ 33.10M |
| Vanguard Group Inc | 63.46M | ▲ 1.02M |
| Blackrock, Inc. | 38.33M | ▼ 752.19K |
| Vanguard Portfolio Management LLC | 31.64M | ▲ 1.04M |
| Vanguard Capital Management LLC | 29.20M | ▲ 643.41K |
| Capital World Investors | 22.71M | ▲ 236.05K |
| Morgan Stanley | 21.74M | ▼ 1.33M |
| Baillie Gifford & Co | 21.12M | ▼ 298.08K |
| Ieq Capital, LLC | 16.57M | ▲ 44.31K |
| Price T Rowe Associates Inc | 16.42M | ▼ 2.69M |
| Capital International Investors | 16.09M | ▼ 13.09M |
| State Street Corp | 14.85M | ▲ 617.22K |
Held by 1,182 ETFs
Biggest fund positions in RBLX by dollar value.
Recent insider transactions
Who's buying, who's selling, and how much.
| Date | Insider | Type | Shares |
|---|---|---|---|
| Oct 1, 26 | Baszucki Gregory | sell | 3,001 |
| Oct 1, 26 | Baszucki Gregory | sell | 5,332 |
| Oct 1, 26 | Baszucki Gregory | sell | 2,999 |
| Oct 1, 26 | Baszucki Gregory | sell | 5,334 |
| Sep 8, 26 | Reinstra Mark | sell | 1,920 |
| Sep 8, 26 | Reinstra Mark | sell | 3,753 |
| Sep 8, 26 | Reinstra Mark | sell | 100 |
| Sep 1, 26 | Baszucki Gregory | sell | 5,180 |
| Sep 1, 26 | Baszucki Gregory | sell | 3,153 |
| Sep 1, 26 | Baszucki Gregory | sell | 5,181 |
A “Sell” may be a pre-scheduled 10b5-1 plan sale rather than a discretionary decision — read insider selling with that in mind.
Our RBLX coverage
Recent articles, reports, and earnings notes.

Roblox (RBLX): Growth Platform Faces Valuation Risk
Roblox posted 39% revenue growth and 43% bookings growth in Q1 2026, but tighter safety changes cut near-term guidance and leave the stock expensive. The platform’s scale and creator ecosystem remain compelling, yet execution risk and valuation keep the rating at Hold.

7 Video Games Stocks Worth Watching Right Now in August 2026
Seven video game stocks are ranked by investment quality, spanning publishers, platforms, retail, advertising technology and game-development infrastructure.

Roblox (RBLX) just proved that user growth is no longer enough
RBLX's nearly 29% post-earnings plunge shows the market is now demanding monetization and earnings visibility, not just more users. Slower bookings guidance, persistent losses, and a weak technical trend keep the breakdown thesis intact.
Want a deeper read on RBLX?
Generate a full analyst-grade report — bull/bear case, price targets, valuation depth, and a complete financial breakdown.
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AI analysis · Last refreshed September 30, 2026 · Live quote · Not investment advice